When advertising a specific number of vehicles, what requirement must the dealer meet?

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The requirement for a dealer advertising a specific number of vehicles to also have that same number available for immediate sale is a key aspect of maintaining honest and fair advertising practices. This ensures that potential customers are not misled into believing that a given quantity of vehicles is readily accessible for purchase when, in fact, it is not. This principle helps uphold consumer trust and promotes transparency in the automotive market.

When a dealer states that a specific number of vehicles is available, they are obligated to ensure that those vehicles are physically present and can be sold to customers without delay. This practice not only protects consumers from potential disappointment but also aligns with regulatory standards that aim to prevent false advertising and ensure a level playing field among dealers.

Other options, such as indicating that only half of the advertised number needs to be available or that vehicles can be ordered within a month, do not uphold the same standard of immediacy and availability expected in promotional materials. Moreover, stating that there is no requirement for availability would undermine the integrity of vehicle advertisements and could lead to consumer confusion. Thus, having the same number available for immediate sale is a crucial requirement for ethical advertising in the automotive industry.

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